top of page


Proton3's Firstcry Malviya Nagar partnership increased online sales via WhatsApp campaigns, boosting brand recognition, customer loyalty, and industry success.

The Challenge

Firstcry Malviya Nagar, Delhi, a well-known retailer specializing in baby and kids products, faced a common challenge in today's competitive digital landscape: how to reach a broader customer base and drive online sales. They recognized that WhatsApp, with its massive user base in India, held the key to expanding their reach. That's where Proton3 entered the picture as a digital marketing partner with a proven track record of success.

Our Tailored Approach

Our team at Proton3 embarked on a journey of collaboration with Firstcry Malviya Nagar, working closely to understand their unique business goals and challenges. We knew that a one-size-fits-all approach wouldn't suffice, so we tailored our strategy to their specific needs.

Creating Engaging WhatsApp Campaigns

Our first step was to develop a comprehensive WhatsApp campaign strategy. We created engaging and informative WhatsApp messages that showcased Firstcry Malviya Nagar's vast array of products and highlighted their exclusive promotions. These messages were crafted to resonate with the target audience, ensuring that they captured attention and piqued interest.

Strategic Distribution

To ensure a direct and personalized connection with their customer base, we employed WhatsApp broadcasts to distribute these messages. This approach allowed us to reach a wide audience while maintaining the personal touch that sets WhatsApp apart as a communication platform.

Targeted Ad Campaigns

In addition to broadcast messages, we designed and executed targeted WhatsApp ad campaigns. These campaigns were precision-engineered to reach Firstcry Malviya Nagar's ideal customers, driving traffic to their website and significantly enhancing their online visibility. Our data-driven approach ensured that we reached the right people at the right time.

Continuous Optimization

Success in the digital realm hinges on adaptability. Proton3 didn't simply set the campaign in motion and hope for the best. We rigorously monitored WhatsApp campaign metrics, keeping a close eye on performance indicators. This data-driven approach allowed us to make real-time adjustments, ensuring that we stayed on course to meet Firstcry Malviya Nagar's goals.

Remarkable Results

The results of our partnership with Firstcry Malviya Nagar were nothing short of impressive:

  • Significant Increase in WhatsApp Engagement: Firstcry Malviya Nagar witnessed a substantial uptick in WhatsApp engagement, as customers responded positively to our tailored messages and promotions.

  • Boosted Online Sales: Our strategic approach translated directly into increased online sales, which was a primary objective for Firstcry Malviya Nagar.

  • Enhanced Brand Awareness: Firstcry Malviya Nagar's brand awareness soared to new heights, thanks to our targeted campaigns and personalized engagement.

  • Growing Customer Loyalty: The combination of engaging content and strategic outreach cultivated greater customer loyalty, fostering lasting relationships.

Sustained Success

Proton3's WhatsApp campaign strategy didn't merely provide a temporary boost. It paved the way for Firstcry Malviya Nagar, Delhi, to establish itself as a prominent and successful brand in the competitive baby and kids products industry. Our partnership continues, as we work hand in hand to maintain and expand their digital presence.

This success story underscores the power of data-driven, personalized, and well-executed WhatsApp campaigns in the contemporary digital landscape. At Proton3, we remain dedicated to helping businesses like Firstcry Malviya Nagar thrive and grow, and we invite you to explore how our innovative strategies can transform your brand's digital journey.

bottom of page